Furniture Towards Online Marketing

Abstract

The purpose of the research is to look into the features of consumer purchasing behavior. When it came to online marketing, a variety of socioeconomic variables were used to study consumer purchasing behavior. It also assists researchers in understanding the drivers of consumers' attitudes and goals for online shopping, as well as consumers' perceptions of perceived usefulness and perceived ease of use. The findings of the analysis can be used to guide market orientation. The study's findings suggest that assessing consumer purchasing behavior can help us better understand consumer purchasing behavior when it comes to online marketing.